Dropshipping (დროფშიფინგი) — a budget guide
How much money do you need to start dropshipping — an honest breakdown
You need 0₾ in stock — that's the core advantage of dropshipping. What you actually pay for is your shop's monthly fee and an ad budget that's entirely your own choice.
How much money do I need to start dropshipping?
You need 0₾ in stock to start — that's the model's core advantage, since you never buy product upfront. The real cost has two parts: your shop on Sellit (free for the first month, then 89₾/month plus 1% of each sale) and an ad budget that's entirely your own choice. There's no single magic minimum number — the only variable part is how much you decide to spend on ads, and you can start as small as you're comfortable with.
Updated: 2026-08-11
Contents
The full picture
What it costs to start dropshipping — and what doesn't
Money goes to just a handful of specific places — everything else on the usual retail cost list simply isn't there in this model.
Dropshipping (დროფშიფინგი) spends money in only a few real places: your shop's monthly fee on Sellit, your ad budget, one sample order to vet your supplier, and, if you want one, a custom domain. That's the full list of real costs — nothing more.
What doesn't exist is arguably more important: no upfront inventory purchase, no warehouse, no staff, and no buying in bulk to 'save money.' That's exactly what separates dropshipping from ordinary retail — the risk that's normally locked up in stock simply isn't there.
Sellit's price in detail
Building a shop on Sellit is free, and the first month is completely free — no card required to start. After the first month, the price has two parts: a flat 89₾/month plus 1% of each sale, charged only when you actually sell something — Sellit itself has no other extra or hidden fee.
For example: if you sell 1,000₾ worth of goods in a month, 1% is 10₾ — 99₾ total for that month (89₾ + 10₾). If you sell less, the 1% is smaller too — it's not a flat number, it's tied to your real turnover.
Ad budget — entirely your own decision
Your ad budget is dropshipping's only genuinely variable cost. Sellit doesn't suggest a 'recommended' amount — your budget depends on your product, your margin, and how much risk you're ready to take.
A sensible approach is to start small and scale with results — watch which ads actually bring orders and which don't, then shift budget there. There's no guaranteed return — ad spend can fail to pay back, especially during early testing.
This cost is fully in your control: you can spend nothing on ads at all and try organically (Instagram, friends, social media), or gradually increase spend once you see it's working.
Test it yourself — one sample order
Before you trust a supplier with your buyers, it's worth ordering one unit for yourself — money spent there is money well spent. It's the only real way to see what your buyer will see: how long the order takes, what the packaging looks like, whether the product matches the photos and description, and whether the supplier actually answers questions in reasonable time.
It's a one-off, small cost — not ongoing inventory — and practically the only way to vet a supplier's reliability yourself before connecting them to your own buyers.
Registration and when the first month is enough
For real trade in Georgia, you usually need a registered business — for example, as an individual entrepreneur. Registration in Georgia is a relatively cheap and fast process, but this is general information, not legal or tax advice — for specific figures and your own situation, talk to an accountant or a lawyer.
The free first month is enough for an honest test if you actually use it that way — the shop is live, you have a product listed, and you've run at least a little advertising. If, by the end of the month, no orders have come in and interest is low, it's worth reconsidering the product or approach before you move to paying — 89₾/month + 1% is only worth it once you can already see it's working.
The shop's flat cost
89₾/month
The one flat, predictable cost of running your shop on Sellit.
First month free · 1% per sale
This page uses no invented 'average budget' or income promise — only the prices that are actually real.
Frequently asked questions
Can I really start with 0₾?
For stock — yes, 0₾, you buy nothing upfront. But after the first free month, the shop costs 89₾/month + 1% of each sale, and if you run ads, that's a separate cost too. There's no such thing as a fully free business — only the inventory cost is zero.
How much does Sellit actually cost?
Building the shop and the first month are completely free. After that — 89₾/month plus 1% of each sale, charged only on a real sale. Sellit itself has no hidden fee.
Do I need starting capital for the supplier?
No — in dropshipping you only order the product from the supplier after you've been paid by the buyer. The one exception is a single sample order, which you pay for yourself, to vet the supplier.
How much should I spend on ads to start?
That's entirely your own decision — Sellit doesn't recommend a specific amount. Many sellers start small and scale the budget with results; some start purely organically (Instagram, social media) at first.
Do I need to register a business before I start?
For real trade in Georgia, you usually need to register, for example as an individual entrepreneur — a relatively cheap and fast process. This is general information, not legal advice.
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